Turn gameplay data into funding for your games

We license agreed gameplay-data rights from your studio, run the capture process and build datasets for AI development. In return, we provide marketing support and direct funding for selected games.

Evaluate your game

No SDK, no engineering. Your game and IP stay yours. We capture gameplay for AI training.

01Why game data has value

AI is learning how worlds work. Your game already is one.

Models that predict and act need to see what happens when someone does something in a world, and what follows. Games capture exactly that, frame by frame. AI companies need this kind of interactive data, and they need it licensed.

Actions and movement

What the player did, and where they went.

Interactions and physics

Contact, collision, cause and effect.

Environments over time

Varied worlds, and the consequences that play out in them.

02Playable capture demo

Play 45 seconds. See what gets recorded.

Every input, position, action and event is logged on one clock, the way gameplay becomes structured training data.

Loading Bay

Drive the rover and push crates onto the blue pads. You have 45 seconds.

W A S D or arrow keys to drive. Space to boost.

Simplified example of a gameplay capture session.

03How it works

We handle the full data pipeline.

From rights and capture to dataset creation, licensing and marketing deployment. Your studio deals with one company.

  1. 01

    Evaluate

    We assess the potential training value and usable data from your game.

  2. 02

    License

    We license only the agreed gameplay-data rights required for dataset creation. You retain full ownership of your game and all underlying IP.

  3. 03

    Capture

    Gameplay is captured and structured for AI training without requiring an SDK or engineering work from your team.

  4. 04

    Grow

    In return for the agreed gameplay-data rights, OneTwoPlAI provides marketing support for your game, including user acquisition, wishlist campaigns, creatives and launch campaigns.

04For Game Studios

Put the value back into your game.

OneTwoPlAI provides the marketing services that turn the budget into wishlists, players and sales.

aPaid user acquisition
bSteam wishlist campaigns
cMarketing creatives
dCampaign optimisation
eLaunch campaigns
fAttribution and measurement

Selected titles OneTwoPlAI may also provide direct marketing funding, assessed title by title.

05Rights and control

You stay in control.

Your game stays yours

You keep ownership of your game and underlying IP.

Clear licensing scope

The licence defines which gameplay-data rights are granted and how the resulting datasets may be used.

No development burden

No SDK, no integration and no engineering work is required from your team.

Questions

Questions studios ask.

Why is game data valuable to AI companies?

Models that predict or act in the world need examples of actions and their consequences. Games contain both, across large and varied environments, and the rights can be licensed properly.

Do we need to integrate an SDK?

No. No SDK, no integration and no engineering work is required from your team.

Who owns our game and IP?

You do. The licence covers the agreed gameplay-data rights. Ownership of your game and IP stays with you.

What happens with the marketing budget?

OneTwoPlAI puts it into user acquisition, Steam wishlist campaigns, creatives and launch campaigns for your game, and measures the results.

Does OneTwoPlAI become our publisher?

No. OneTwoPlAI provides marketing services and may provide direct marketing funding for selected titles.

What does the evaluation cost?

Nothing. If your game isn't a fit, we tell you.

Evaluate your game

See what your game could unlock.

Send us your game. We will assess its potential training value and get back to you.